Modular homes are faster, often cheaper, and more dynamic than other methods of homebuilding. This truth is, more and more construction companies and their respective clients are starting to see this. The options and opportunities inherent in this method of construction are as limitless as the imaginations of the skilled craftsman putting all the pieces together. The latest innovation in modular home building comes from Hilton Hotels, the luxury resorts giant.
The goal with this is to ramp up production and keep up with the demand for larger and better structures while keeping time and cost down. Marriot has also started using the building style to meet their needs. Hilton’s new property represents the Bay Area’s first modular hotel. This demonstrates how the method allows for faster construction time without sacrificing quality, which is keeping their investors very happy.
Digital Trends Writer, Clayton Moore, quoted Adrian Kurre, global head of Home2suites by Hilton as attributing,
“Staying at the forefront of building trends have translated to faster construction and ramp-up times, making Home2Suites one of Hilton’s fastest-growing brands. The unmatched efficiency of modular building allows us to provide a consistent, high-quality product constructed in as little as half the time of a traditional build, allowing owners to see an even faster return on investment.”
Clayton points out the attraction for the Bay area construction trials: “San Francisco is an interesting region for Hilton to test the boundaries and benefits of modular construction. One major benefit of the strategy is limiting the amount of local labor needed in an expensive market like San Francisco.” Frisco has the highest average rents in the country. A two-bedroom apartment currently runs in at $3,500 a month or more in the Valley surrounding the city and more than $4,000 in the city itself. The crushing market for living space is severely limiting the amount of skilled labor available in a locale where construction is booming.
Kurre is again quoted as saying:
“Construction costs and labor are proportionately higher in these markets. It’s especially high in high-barrier-to-entry markets. If we can get this open earlier than a normal construction process, it will definitely increase the return on the investment.”
Home2suites is often credited as being among the more sustainable builds in the business, but the introduction of modular construction lets them focus more on those efforts, putting less creative energy into solving problems and more into what can be done to help push the industry forward. “Solar panels will produce nearly half of the hotel’s energy, while a bio-retention panel will filter water run-off. The hotel will also boost sustainability efforts by recycling soaps and shampoos,” Moore says.
Developed by Southern Hospitality Services and constructed by Akshar Development, “the hotel is expected to offer all-suite accommodations with fully equipped kitchens and modular furniture as well as brand-specific perks like Spin2 Cycle (a combined complimentary laundry and fitness facility), a Home2 MKT for grab-and-go items, and the Inspired Table, a complimentary daily breakfast,” Moore reports.
The best way to sum all of this up is to point out that modular is only getting better as time goes on. As building techniques and construction method advance, modular pushes the envelope and forces the traditional build market to catch up. Cheaper, just as strong, and faster, all the signs point to modular home building as the future of construction, the world over.